To provide participants with the basic principles of marketing in the context of fashion retail industry through practical exercises, lectures, demonstrations and case studies. The primary scope is to cover all foundational concepts of fashion marketing management, so that the students are able to grasp other advanced modules in their program successfully. Students need to accomplish tasks such as an assignment, an integrated project and examinations in order to complete the module.

The aim of this module is to provide students with analytical and interpretative skills so they can perform statistical calculations and interpret statistical reports. Statistics 1 explains the use of descriptive statistics to summarise data and introduces students to sampling and probability.

The purpose of this module is to introduce students to the principles and practices of Human Resource Management as applied to a small company.

The aim of this module is to provide students with analytical and interpretative skills so they can perform statistical calculations and interpret statistical reports. Statistics 2 explains inferential statistics and how to apply inferential statistical techniques in typical business situations.

The purpose of this module is to teach non-finance major students the basic concepts and techniques of financial management for small businesses.

The purpose of this module is to develop students’ ability to design innovative, efficient and cost effective manufacturing systems and service operations.

The module promotes the understanding of management from a holistic perspective and will examine local, international and global management practices.

This module focuses on the understanding of essential legal information for today’s managers and entrepreneurs. This module will enable students to develop knowledge and skills in the understanding of the general legal framework, and of specific legal areas relating to business, recognizing the need to seek further specialist legal information where necessary.

Students to acquire the analytical and interpretative skills needed to understand statistical findings. The aim of this module is to cover data, descriptive statistics, probability distributions, sampling distribution, interval estimation, hypothesis testing, and regression.

This course introduces key concepts in capital budgeting, capital structure issues, dividend policy and corporate control. This module provides students a broad overview of the financial environment under which the firm operates and equips them with the conceptual and analytical skills necessary to make sound financial decisions for the firm.

This module focuses on the 5 areas such as instruments, institutions and markets are conceived; their key concepts and features; the context in which they function; the computations, and their connections with other instruments or markets. This module provides students the knowledge and skills to analysis of the risks faced by investors and savers interacting through financial institutions and financial markets, as well as strategies that can be adopted for controlling and managing risks.

This module focuses on the characteristics of Human Resource Management, the legal framework for the practice of Human Resource in Malaysia; job design and analysis; recruitment, selection, and placement; human resource development and career management; and diversity management.

This module is an introductory investment analysis course. It is designed to provide students with a comprehensive coverage of fundamental concepts and applications for decision-making purposes in the context of financial investments.

The objectives for this module focus on understanding of how to measure a society’s economic well-being, and how the level of economic activity is determined, both from a perspective of economic policy analysis. The aim of this module is to provide students with knowledge of how national and global economies function is important for assessing the prospects for companies and for financial portfolios. This module will develop the understanding of how decisions by consumers, firms and government are interlinked, and impact on interest rates, exchange rates and the overall level of economic activity.

To provide an understanding on how organizations accumulate, assign and analyse cost and revenue data for use within the organisation and its practical applications thereof.

The course will focus on the activities used to implement marketing strategies created to meet customer needs and expectations. This course focuses on managerial issues in marketing and to develop an understanding of forming objectives, situation (SWOT) analysis, market research and forecasting, target market selection, market mix strategy formation, marketing tactics development, and control procedure formulation.

This module is designed to provide students with an in-depth understanding of the importance of economics in the business environment. The aim of this module is to develop knowledge and skills in standard microeconomic analysis, building on the basic knowledge gained in their introductory economics course.

The module focuses on behavior in organisations and covers all the key concepts needed to understand, predict, and respond to the behavior of people in real world organisations. Organisational behaviour is the study of individuals and groups in organisations. One major issue facing organisations today is how best to utilise and combine the talents of individuals to improve organisational efficiency and effectiveness, and managing people in the organisational setting requires special skills.

This module provides students with a foundation to become an informed investor. Students are able to understand the basic features, potential return and risk from various investment vehicles including stock, bond and mutual fund. The module also aims to equip students with trading strategy and valuation techniques.

The module uses applications-oriented approach rather than mathematics-oriented. This approach makes the subject matter interesting and relevant to the student by demonstrating not only how the procedure works, but also how each method contributes to the decision-making process. In this module, students will learn the techniques of quantitative model formulation and evaluation, using SPSS for Windows, to solve practical business problems. The emphasis is to teach the critical skills of data analysis and interpretation for decision-making.

This module introduces students to both qualitative and quantitative research methods used by business scholars. Students will understand and apply both concepts and working knowledge of these methodological approaches, the evaluation of empirical studies and the design of research projects. This module emphasizes the role and value of marketing research information, technology in the research process, designing the research project, sampling and its issues, scale measurements, and questionnaire design issues.

The module will help students to further develop their understanding of the management and leadership theories and principles behind corporate strategic thinking and the practical implications of decisions that are made. The module is developed to promote an in-depth understanding of how organisations can best understand their strategic environment in context of increasing change.